Cooperation and innovation development for IPTV create more demand

Recently, the China digital TV magazine, sponsored by the Chinese Association of electronic video entitled "China's IPTV operation mode and the user requirements," second "IPTV China Summit" held in Beijing. At the Conference, the reporter was informed that China's IPTV industry entered the practical stage of development, can be highlighted: increasing the pilot region, various models of flowers, cooperation and win-win become mainstream, technical standards increasingly clear. In Shanghai, after mass on the number of markets, from ADSL to fiber optic Metropolitan area network in a variety of technical means, it is not difficult to see testing and development of energy; in the bridgehead of Harbin, one and a half years of successful cooperation, so that their users aggregate has over 7 million; in Henan to rural information into topic IPTV process, more practical significance; but as broadcasting licence of the IPTV, communication service providers to integrated information service providers a comprehensive restructuring of IPTV in the three networks integration a key position in the process of increasing.

But faced with the development of such rapid forms, many of the city and region of IPTV business development will also receive a considerable obstacle. Content services, and network operations still at twilight. Industry sources, the current address when all goes well, the most immediate problem is bandwidth, we have many areas of bandwidth to keep up with the content and hardware available, bandwidth will be a bottleneck, and operators a reasonable solution to this problem are way down the line. But there is an urgent need to address the regulatory context, the core problem is the standard. Pilot good to engage, but if you wish to develop a broader range of business models, and then formed standards remains to be improved on. While in the amalgamation of the three networks, but also the urgent need to immediately enter into a substantive stage.

Currently to resolve application problems, we urgently need cooperation and creation of new business models to implement for IPTV in the creation of new opportunities. Shanghai Wenguang broadly knowledgeable lichuan, Vice President, said that broadcasters and telecom operators in the transformation process of development cooperation and the common selection of innovative line of IPTV business development than to conditions. According to experts, the future of innovation and cooperation, including industry consolidation and the value chain, including different industries and enterprises, including operators of cooperation; explore deep new business models and business innovation; in industry standards and technology development to focus on mastering the technical standard as well as IPTV industry norms.