EVD Union set up camp and foreign high-definition war productions drive

With the digital living standard-definition television, is not a dream, individual enterprises to future high-definition television occupy a strong position in the lips, because this will give them greater interest. Abroad, as a next-generation high-definition DVD on behalf of HD DVD and Blu-ray DVD disputes, both camps have eliminated each other become the winner; in China, as the domestic high-definition DVD player also in the EVD tireless efforts. Recently, more than 40 hardware providers, content EVD, channels established EVD Industry Alliance to jointly respond to future high-definition DVD war, and the outcome of what?

GOME force, founded EVD Industry Alliance

For a long time, the international giants monopolized the DVD patents, foreign companies are subject to high patent fee for the cost of China's electronic products has increased significantly, Chinese DVD manufacturers to sell on the domestic each one DVD, the DVD of "intellectual property" to pay ten 6C Union $ patent fees. Export patent fee is more than $ 20. The big stick in such a patent, domestic enterprises under pressure pain in the neck, competitiveness weakened, domestic enterprises will want in the next generation of DVD, hope to develop the next generation HD-DVD out of foreign enterprises in this area of the control, in this case EVD came into being.

EVD China's own high-definition disc player

Although the EVD as our self-developed next generation HD-DVD, market, many of the same products sold, but overall developments do not seem to be more optimistic about the industry and optimistic, HD DVD and Blu-ray and HD DVD player from consumers to understand and accept the extent is not high, the EVD development has been experiencing significant resistance. In view of this situation, the EVD camp association to the domestic electrical appliances "channels is King", the nation's largest home appliance chain Gome President Huang guangyu recently served as the head of the EVD camp hope with GOME powerful channels expand EVD influence, while more than 40 hardware providers, content EVD, channels established EVD Industry Alliance to jointly respond to future challenges that may arise.

At the same time, originally as a sworn enemy of EVD two HVD and HDV camp also do hatchets, join EVD Industry Alliance. HVD and HDV is our proprietary high-definition digital player standard, prior to become national standards have been and are not, the EVD disputes but, in the fierce market competition, they realized that the biggest competitor is not from a country, but from abroad of HD DVD and Blu-ray's challenge, this time to gains more and grow the strength of the EVD camp. After the founding of the Industrial Union, EVD drive production enterprises in the new branch, on radio and television, has joined the malata, TCL, Amoi, Skyworth, Haier, Hisense, Qisheng, Tsinghua tongfang, Giants, EVD Union involving more than 10 listed companies also, EVD Alliance members accounted for 80 per cent of China drive market share, strong momentum for the exception.

Battle troops, EVD and HD DVD who is stronger?

EVD industry association was established, the internal and external HD drive competition has entered a new phase, but powerful opponent that doomed the EVD future development path will be abnormal bumps. In the EVD opponents, there are strong backing for the support of HD DVD and Blu-ray DVD most promising, Blu-ray camp including Sony, Panasonic, Philips, pioneer, Hitachi, Samsung, HD DVD camp including Toshiba, NEC, SANYO Electric, Microsoft, Intel, Memory-Tech, these companies are in a global reputation of the company, therefore the majority of people in the industry believe that the final winner will be generated between the two. Since the current Blu-ray prices too expensive, and not in line with China's national conditions, the EVD Industry Alliance will first targeting the HD DVD, EVD, and HD DVD who is stronger?

In the definition, there are several definition specifications EVD, maximum resolution of 1920 × 1080 reached, using 16: 9 widescreen specifications, and a single common DVD machine specifications compared to 720 × 576 has been greatly improved, can fully meet the requirements of high-definition video. While HD DVD's resolution is 1920 × 1080 reached an equally wide screen format. From this angle, EVD and HD DVD's performance is comparable.

Industry coalition formed to promote the development of the EVD

Disc capacity, and play time, have always been HD DVD main pretext attacks EVD, HD DVD has a big advantage. Technically, there are two optical disc standards, physical format and application format, the EVD just application format on innovation, in a physical format on the CD is not touched, by remains normal DVD physical format, single sided single layered disc capacity 4.7GB, single sided dual layered capacity 8.5GB, HD-DVD single sided single layered disc capacity, single-sided double-layer discs 15G capacity 30GB. As the resolution increases the disc capacity, EVD of 110 minutes playing time only, and HD DVD disc even to high as15mbps encoding speed still accommodate 132 minute movie.

Compatibility and prices. EVD can occupy a congenital advantage, says EVD is directed at the Chinese situation development of high-definition disc player, so basically and currently available is the same as the DVD compatibility, and HD DVD though are compatible with DVD and CD discs, but not all discs are compatible or unknowns, and Blu-ray compatibility is even worse, unique disc structure makes its not compatible with any other disc. Price is unmatched on the EVD, Blu-ray disc player listing price of $ HD on DVD prices are currently in

Several thousand dollars or so, and the price of the DVD just listing more or less the same, but when I was just listing EVD prices less than $ 2000, and now some products have been reduced to a thousand dollars. And Blu-ray and HD DVD prices are expensive, some as high as it is more than most domestic consumers ' consumption levels.

Channel advantage, the greatest resistance from abroad

From HD DVD and on the face of the EVD analysis can be seen, technically more HD DVD is a leading, but from another perspective, EVD more in line with the mainstream of domestic consumption, close to China's national conditions. But competition is in itself a game each other, full of variations, from now on, the main domestic manufacturers, while pushing the EVD foreign enterprise is disregarded a chip. For domestic manufacturers, the EVD on their common interests, which is also the EVD Industry Alliance can quickly set up reasons, EVD is our proprietary high-definition disc player that will significantly reduce the to foreign giants paid patent fees. At the same time, due to its technical development for home-grown, from technical dependence on foreign companies, occupied in the competition.

What can I win, is more important to look at consumer choice. On the domestic consumers, home appliance chain stores to influence is growing, and this time the President elect GOME Huang guangyu as head of the Industrial Union of EVD is a deep meaning, is to leverage the country's largest household appliance chain-like Enterprise of the circulation channel, through the influence of the electric appliance chain-like, and guide consumers to purchase EVD, seize the future of HD-DVD market. For now, not to mention EVD existing price advantage, coupled with the fact that there are already lots of EVD product launch, according to industry Alliance estimates that by the end of November at the latest at the beginning of December, the new branch, malata, TCL, Skyworth etc firms will have dozens of EVD, new machine market in high-definition DVD market is most exalted EVD. On the contrary, the HD DVD and Blu-ray, and few are currently available products, and prices high SCRI, lack of competitiveness in the market.

EVD, HD DVD, Blu-ray who can win, and finally to see market

However, long-term development, the EVD prospects not optimistic, pressure mainly comes from abroad. Foreign corporate giants certainly not stand by and watch the next generation DVD from falling into the hands of the EVD, author of the comments it seems that this is not reality. Although the circumstances of China EVD, but HD DVD and Blu-ray is technically advanced more in line with the situation abroad, EVD disc capacity is too small to make future expansion space becomes a narrow exception. Thus in the case of a short time, in the domestic EVD may rapidly be accepted, but the development abroad is very limited, as the future high-definition video sources increases, the EVD of ones will be limited to the further development of adverse EVD.

In accordance with the State Institute of market economy, any technical standards ultimately will be determined by the market test, the standard of industry and the final product will be determined by the market to decide on the fate of the consumer. From technology to product to market a product requires a process, not a tech who must be a market leader in the industry on the lower reaches of the level of cooperation, the market for consumer acceptance, etc are all affected new technology vitality. Whether EVD or HD-DVD, Blu-ray, just select which is determined by the market, but also to consumers, who would eventually dominate the market, who is the real winner.