Wednesday, December 22, 2010

PHILIPS "leap ahead" Asia exhibition tour in Guangzhou

4 to 6 June, Guangzhou's consumer electronics enthusiasts were different PHILIPS hospitality, because this year's PHILIPS "leap ahead" Asia exhibition tour selection in times square, yuexiu district, Guangzhou, China. The home theater technology magazine as Guangzhou area unique consumer electronics media attended the 4 March morning tour ribbon cutting ceremony.

This PHILIPS dedication of "leap ahead" exhibition is different from traditional product listing show, tour to create consumer experience as a fundamental, allowing the Viewer to PHILIPS technical force and value orientation has a comprehensive understanding. Roadshow presentation of products including: home entertainment-themed TVs, projection TVs, plasma TVs, home theater systems, LCD TV, burn DVD player product to express individuality of cell phones, MP3 players, mini stereo, and other products to efficiency leading computer LCD, etc. Visitors will be on a variety of experience and siege.

During the exhibition period, PHILIPS new audio-visual Division General Manager Mr. ren Huang Rui and its subordinate also accepted the Guangzhou region many media access. We all understand from access to:

DVD player will continue to be a product focused on PHILIPS, burn a DVD player in this piece, product updates, price changes are great, believe that this year's market there will be ten times more growth. Based on past experience, rip DVD player in every year, there will be 25%-30% of the change, this is due to the increase of production volume and the prices of spare parts. As for home theater, PHILIPS will increase the home theater system to market, to continue to launch with SACD home theater system, there are also new avant-garde wireless surround home theater system and DVD with burning machine home theater system. In addition to the high-end products, conventional DVD players and will not give up, but to enhance, in particular the market share is now about 7 to three.

Mr. Huang Rui ren on current PHILIPS DVD products, also admits: "at present, PHILIPS also not doing enough, product updates, price adjustments are not in place. "As a matter of concern to the capacity, PHILIPS has dudie it as a very important issue to address, within 48 hours, reading out of the disc has been sent to the PHILIPS in the hands of researchers in conducting research in our DVD player market, PHILIPS DVD player has been, known as the" King "of error correction, market share is very big, very near from Hong Kong, Guangzhou, since in the Hong Kong market success, the Guangzhou market can also be successful, turn into the country.

This PHILIPS appointed Mr. Huang Rui ren PHILIPS China audio Division mainly comes from Mr. Huang Rui ren market experience. Over the past four years, Mr. Huang Rui ren is the innovative consumer and trade marketing strategies and the introduction of new high-end products enable PHILIPS Consumer Electronics in China and Taiwan's sales, market share and profits are growing. In the China mainland market, Mr. Huang Rui ren through progressive realization of the objectives of reform.

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