"The verification of this part, you do have this new technology. But the specific sale time has not yet been identified, when entering the Chinese also there is no timetable. "Toshiba (China) said," because with high-definition playback features on Blu-ray format has some competition. ”
Toshiba technical strength is reduced
Toshiba's actions let people recall the 3 months before its exit drive high-definition format battle scene.
February 19, Toshiba announced in Tokyo, after its HD DVD a thorough analysis of the overall strategy, decided not to continue the development, production and sales of HD DVD players and recorders. Decision is in the "recent important changes took place on the market after decision." Toshiba Corporation President and Chief Executive Officer of xitian thick Tsung then said, "rapid decision making will contribute to the development of the market," and "high-definition content real mass market opportunity is not yet in full swing".
It is precisely because Toshiba HD DVD's exit, once caused its competitors — — Sony-Blu-ray player manufacturers increase the product price, and get the original and Toshiba's Hollywood film studios and in cooperation with the United States discs leasing commercial support.
But the introduction of new technology for DVD, display technology independence of Toshiba and not just to disappear again. Toshiba internal sources, then renounce HD DVD, also made a continued commitment to meet consumer demand for HD. Currently, Toshiba or DVD Forum members. DVD Forum has about 200 member companies, committed to exploring and definitions for consumers and the industry's best CD format of international organizations.
In addition, Toshiba also maintains and Universal Studios, Paramount Pictures Corporation, as well as dream factories, and other partners in content, Toshiba is still a certain strength.
Although new technologies do exist, but for the new DVD for more details, also in a closed state, Toshiba (China) said, do not know the details.
Blu-ray advantage still
"Toshiba's new DVD technology not understanding, unable to comment. "Sony (China) said that the" Blu-ray and HD DVD in the win in the competition, it has been completely established the next-generation DVD standards. ”
It is reported that in Japan sales of Blu-ray playback recording drive already accounted for 50% of the market drive, in the United States, Blu-ray's popularity is also growing. According to the United States market research company NPD Group released the latest data, although the standard DVD player is still a United States consumers preferred, but the Blu-ray DVD in the United States consumer visibility is enhanced. NPD data display, 45% of United States HDTV owners learn about Blu-ray DVD, this proportion is higher than in June 2007 by 35%.
Sony stated that the Blu-ray's international advantage is increasingly consolidating: "on the one hand, the content-rich, many listing new slices are based on high-definition format; as well as local manufacturers. ”
Currently, Blu-ray disc single sided single layered 25G, double layer DVD disc 50G, normal standard capacity only 4.7G. "If in normal disc as a medium, Toshiba may still face capacity problems."
Toshiba's new DVD and Blu-ray technology to a high of Legionella or unknown. But for the Chinese market, Toshiba drive is very unfavourable position, although entry into China has nearly 37 years, however, in the drive and a zero market, Toshiba is not sales drive, did not establish any production base.
In contrast, Sony to drive market is a very large number of inputs. China is the world's third largest market in 2007, Sony has set up 100 digital imaging core shop VAIO notebook, 100 core shop, about 100 in the United States, large and medium-sized high-definition experience stores, there are 70 + Sony direct store.
"At present, there is still a market import period, so that more people to experience Blu-ray is the main work now. "Sony-related.
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