Samsung push new flat pass madly Eating to dominate China

In Japanese and local flat panel TV manufacturers steadily close-up, Korea Samsung Electronics decided to invest more in the Chinese market. Not long ago, Samsung 20 disposable in Dongguan launched the balance of the latest top high-end TV products, in order to change the current market share in South China behind Sony, Matsushita's situation.

Samsung Korea headquarters AV Division Cui turtle so standing quote from third-party data said that 2006 domestic flat panel TV overall consumer capacity will be in more than 500 million units, while the large screen high definition of high-end TV products market demand growth particularly optimistic about the Chinese market that ushered in the upgrading of the TV.

Cui turtles so that compared with other foreign brands, Samsung more attaches great importance to the Chinese market, "in the Chinese market success is the success of the world" is the consensus of the Samsung Group decision-making. Therefore, Samsung will continue to give priority in the Chinese market to launch the world's top product and hope that 2008 be Chinese market first, and as much as possible to improve the flat panel TV market share.

It is important to note that in more foreign counterparts dice LCD TV, and gradually give up plasma, light display rear projection, and other flat-panel TV industry direction, Samsung color choices continue to line up. In this new products, including the set number of cutting-edge technology in four series of plasma TVs, but also incorporates the latest seventh-generation LCD Panel R series LCD TV, while also including DLP large screen Digital Projection TV light.

Head of TV business Samsung China Marketing Director of Golden town to reporter special explained that the current plasma TV and LCD TV is showing rapid growth trend, while a 40-inch and 50-inch intervals is the plasma TV and LCD TV's compete in the market, but the two technologies has advantages and disadvantages. In a period of two products will coexist.

Golden town also said that Samsung is one of the world have both plasma and LCD TV dual-core technology of a small number of enterprises, we will adhere to the top-level product strategy, plasma, LCD, DLP three high-end products from all areas.

Just last month, Samsung Electronics senior publicly announced that, in view of this year Germany World Cup of market opportunities, Samsung will annual TV sales targets to substantially increase to 100 million, and has continued to dominate the global market share in the first place.